WPHS SPONSORSHIP
WHat is underwriting?
Underwriting is a form of non-commercial sponsorship. Public radio stations recognize businesses and organizations that fund their programming through on-air announcements.
While underwriting sounds similar to advertisement, underwriting announcements provide only factual information regarding the business or organization as opposed to promotional. In short, underwriting announcements state facts, not opinions.
For example, an underwriting announcement can state,
For example, an underwriting announcement can state,
"Programming is brought to you by Sam's Sandwiches on Twelve Mile."
However, it cannot state,
"Programming is brought to you by the best darn sandwich shop in Warren: Sam's Sandwiches. Go get one!"
permissible content |
impermissible content |
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schedules |
INTERESTED? |
Daily
$10 per Announcement Monthly $200 - 20 Announcements ($10 Each) $350 - 40 Announcements ($8.75 Each) Quarterly $400 - 60 Announcements ($6.67 Each) Annual $1000 - 280 Announcements ($3.57 Each) |
Call WPHS at (586) 698-4500 to hear what your announcement could sound like.
additional ways to help wphs
Find out more by calling (586) 698-4500 or emailing [email protected] |
Additional schedules can be configured. Sponsorship is for student programming (M-F). Checks payable to COUSINO HIGH SCHOOL.